Hallmark of the Bahian summer, every year Rede Bahia (local TV Globo affiliate) produces a Summer campaign, with a catchy jingle, fun and the energy of the city of Salvador during the hot months. For 2022, the theme “Tá Quente!” (It’s Hot) shows the warmth of the city and the people, going through our coastful of beaches and an original choreography to trend in social media. For this year, the brand-new jingle was performed by famous singer Claudia Leitte.
For this project, I was the editor who put the footage together for the video using Adobe Premiere Pro. Post-editing work done by my colleagues at Rede Bahia.